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Alyssa Mercante and Smash JT Lawsuit Gamergate 2 Timeline
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The Gamergate 2.0 Timeline: ft. Smash JT and Alyssa Mercante

The following is a commentary article based on publicly available information, allegations, and personal opinion. All individuals are presumed innocent unless proven otherwise, and readers are encouraged to form their own conclusions based on the sources cited. A Case Study in Crybulling Ah, the gaming industry—where the journalists act like rockstars, the YouTubers play watchdog, and everyone thinks they’re the main character. Enter Jeff Tarzia, aka Smash JT, a former game industry insider turned YouTube commentator, and Alyssa Mercante, the (now former) senior editor at Kotaku, a site once known for actual game journalism way back in the day, before it pivoted to clickbait and culture war commentary.What kicked off as a few spicy tweets and YouTube videos quickly devolved into a digital food fight: Mercante accused Smash of harassment, Smash fired back with receipts, and the internet, as always, grabbed […]

Ayefkay May 16, 2025

Giant Bomb Indie Media Reboot or Paywalled Farewell Tour
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Giant Bomb’s Indie Media Reboot or Paywalled Farewell Tour?

The Scrappy Reboot No One Asked For Well, it finally happened. Giant Bomb, once one of the most respected names in gaming media, is now floating in the icy waters of independence after years of corporate shuffling. Vox Media, after acquiring both Polygon and Giant Bomb, went full Order 66 on their teams—mass layoffs, gutted staff, and enough drama to keep Reddit humming for weeks. But unlike its cousin Polygon, which was unceremoniously purged, Giant Bomb didn’t go out with a whimper. Nope. The remaining staff suprisingly grabbed the wheel and bought the ship themselves. Giant Bomb lives! Fandom has sold the site to us and it is now fully independent and employee-owned. We'll see you all on Tuesday for the Giant Bombcast. For more info right now, head over to https://t.co/eOhDx8bEYV pic.twitter.com/5Rib2uv9ig — World’s Famous Giant Bomb (@giantbomb) May 10, […]

Ayefkay May 11, 2025

Press X to Skip Bad Gaming Journalism
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Press X to Skip Bad Journalism: How Gaming Media Lost the Plot

Skipping Boss Fights: The Final Boss of Gaming Journalism Is Gaming Itself Remember when beating a tough boss felt like an achievement instead of a hate crime? Well, according to Kotaku's John Walker, that feeling is sooo 2008. In his latest piece of "I swear I like games, guys," titled "Could We Be About to Enter a Skippable Boss Fight Utopia", he excitedly reports that South of Midnight will include a boss skip button. Yes, a literal "Skip Boss" option, for those who apparently bought the game by accident and are just here for the vibes. Image Source: imgflip.com Let that sink in: imagine paying full price for a game, then opting to not actually play the game. We’ve reached a point where journalists want a “Press X to Not Try” feature—and they’re celebrating it like it’s the Second Coming of […]

Ayefkay May 7, 2025

Polygon Purged Game Over for Activists in Gaming Media
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Game Over for Activists: Polygon’s Purge is a Herald of Change

The Game Has Changed (And So Have the Players) Another day, another group of pink-haired, pronoun-pushing “games journalists” shown the door — this time, courtesy of Valnet’s buyout of Polygon.And if that headline already made someone on Twitter clutch their Funko Pops, good. Because this isn’t just a one-off acquisition.It’s the latest checkpoint in a much bigger campaign: the de-wokification of gaming media. BREAKING - Game Journos reportedly laid off today:Polygon:Chris Plante – Co-founder and former Editor-in-ChiefMichael McWhertor – Senior WriterMatthew Reynolds – Deputy EditorTyler Colp – Games WriterNicole Carpenter – Senior ReporterFandom - GiantBomb:- Jeff Grubb -… pic.twitter.com/tiamZ5dIJR— Smash JT (@SmashJT) May 1, 2025 For years, gamers have been treated like problematic relics of a bygone era. We were told our desire to, y’know, actually enjoy video games was selfish, outdated, and somehow harmful to marginalized NPCs. But now? The tide’s […]

Ayefkay May 3, 2025

Woke.exe Gaming Media's Mirror of Projection
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Woke.exe Crashed: Gaming Media’s Mirror of Projection

The following article reflects the author's opinions and interpretations based on publicly available information and recordings. All individuals mentioned are encouraged to clarify or respond. Please do not harass anyone mentioned in this article for any reason. The Culture War Reloaded: Gaming's New Battlefront Welcome to ground zero of the gaming culture war—where pixels meet politics and everyone’s pointing fingers through cracked mirrors. In one corner, we’ve got ex-legacy media dinosaurs and DEI activists like Sweet Baby Inc., clutching pearls while playing gatekeeper. In the other?Developers, players, and creators just trying to make cool sh*t without pandering to woke ideologies and not checking twelve and a half identity boxes.From moral panic over “the wrong kind of representation” to journalists screaming victim while they plan harassment in questionable Discord servers, the hypocrisy is getting harder to ignore. Let's takes a flamethrower to the […]

Ayefkay April 20, 2025

Gaming Media and Weaponized Reporting for Assassins Creed Shadows and KCD2
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Gaming Media’s Selective Reporting and Weaponizing Controversy

Media Manufacturing Discourse and Sweeping Others Under the Rug Ah, gaming journalism—the noble profession where integrity bows before agendas, and headlines are more carefully curated than an Ubisoft press conference.Today, we dive into the strange case of Kingdom Come: Deliverance 2 and Assassin’s Creed: Shadows, two games with same-sex romance options, yet one got paraded around like the second coming of progressive gaming while the other got a footnote buried under a pile of Ubisoft PR fluff. Hans Capon: The Romance Option That Divided Gamers Let’s start with Kingdom Come: Deliverance 2, the sequel to the historically immersive RPG that made “realism” its entire personality. This time, the developers thought, “Hey, let’s add a little extra...choice,” and in came the ability to romance Lord Hans Capon. While Henry was canonically straight in the first game, I personally didn't really care. […]

Ayefkay March 23, 2025

Smash JT and McDizzle Drama
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SmashJT and McDizzle: How a “Journalistic Experiment” Backfired

A Tale As Old As Time The internet is full of clout-chasers looking for their 15 minutes of fame, and the gaming industry is no exception.The latest case?YouTuber McDizzle Gaming decided the best way to make a name for himself was to take down a bigger name—SmashJT. And in doing so, he pulled one of the most dishonest tricks in the book: impersonating an Ubisoft employee to manipulate SmashJT into reporting false information, just to...prove a point?The result was a tangled mess of deception, hypocrisy, and a failed attempt at self-promotion. The Setup: A Dishonest "Test" of Integrity? McDizzle, under the guise of an Ubisoft employee, fed SmashJT a fake story about a made up Assasin's Creed: Shadows leak. I have a breaking, super-exclusive leak too: it's going to be bad.SmashJT, a former QA tester for Sony Online Entertainment turned independent […]

Ayefkay February 26, 2025

Gamergate 2.0 Echo Chamber Following the Money
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The Gamergate Media Echo Chamber: Following the Money

Too Many Coincidences Gaming media feels like an echo chamber. Same talking points. Same narratives. Same forced "hot takes" that just so happen to align with a particular agenda. But why? After following the money, it turns out the industry is way more interconnected than you'd think. Strap in—we're about to take a look behind the curtain and meet the wizard. Meet the Gaming Media's Main Characters Great Hill Partners In 2019, Great Hill Partners established G/O Media after purchasing the Gizmodo Media Group and The Onion from Univision Communications Inc. That purchase included several outlets, such as Deadspin, The Onion, Gizmodo, and Kotaku. Fast forward to today—Kotaku is surprisingly the last one still standing, though barely, considering the mass layoffs it has endured recently.But here’s where it gets interesting: In 2021, Blackstone GP Stakes (yes, that Blackstone) bought an undisclosed minority stake in Great […]

Ayefkay February 7, 2025

The Real Game Awards vs The Game Awards
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The Real Game Awards: A Glorious Middle Finger to Gaming Media

Move over, Geoff Keighley—Gaming Awards Has a New Sheriff in Town The inaugural event of The Real Game Awards, hosted by Stuttering Craig of the popular gaming podcast Side Scrollers, burst onto the scene with a simple, gamer-first agenda: let the players decide the winners. No corporate fluff, no ESG buzzwords, and definitely no “high art” picks like Astro Bot. With categories ranging from "Best MMO" to "Worst Journalist of the Year", this event wasn’t just a fresh start for gaming awards—it was a revolution.Let’s dig into why The Real Game Awards hit all the right notes while exposing everything wrong with its corporate-shill counterpart, The Game Awards. Image Credit: The Real Game Awards Gamer Power: 100% Voting Control One of the standout features of The Real Game Awards is its 100% player-driven voting system. This was a huge breath of fresh air […]

Ayefkay January 25, 2025

Diversity in Gaming Devs The Story Behind the Numbers
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32% Diversity in Gaming Devs? The Story Behind the Numbers

The Latest Saga in Gaming's DEI Obsession Welcome to the twisted world of diversity, equity, and inclusion (DEI) in gaming. On the surface, a recent article by TheGamer shouts triumphantly that, "Women and Non-Binary Devs Now Make Up 32% of All Game Developers, Up from 24% in 2022." At first glance, it sounds like like we're heading towards their version of "progress". But when you unpack this narrative, things start to smell like a steaming bowl of overripe propaganda. Is this statistic truly the direction gaming is heading, or is it just another way to gatekeep and play identity politics? Grouping Women with Non-Binary: A Misleading Narrative First, let’s address the elephant in the room.Grouping women with people who identify as non-binary individuals under one umbrella is like saying apples and oranges are the same because they’re both fruits.Sure, women and people that identify […]

Ayefkay January 24, 2025

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